This week, rather than doing an interview for The Accommodation Show – I wanted to bring you some content that will directly impact your profitability. This video has been a little while coming – join me to learn how to optimise your Google Business Profile as it is going to be crucial in 2022 for a number of reasons.

For starters, Google Business Profile is a great way to showcase your business through images and reviews of products or services that are offered by your company. Google is putting more and more emphasis on GBP being a central hub for your business. Think of it as the one-stop shop for all things business-related where customers will be able to communicate, find information about you, your latest news, offers and more! 

Google Business Profile will also help with your SEO efforts, as it will be yet another platform to list your business on (which will in turn help increase traffic to your website).  This can help attract more customers, as they’ll be able to see what your business has to offer before even stepping foot inside.

There are also a couple of nifty tools that will help accelerate your business which we have included (this is what the pros are using). 

So if you’re looking to attract more customers and boost your SEO in 2022, setting up and updating a Google Business Profile should be at the top of your to-do list.
 

   Watch the episode here
 

CHAPTERS! 

0:00 Introduction

0:55 Getting into it – Google Business Profile (live)

01:25 Get more reviews to increase your ranking

3:49 Hotel Attributes

5:22 Services (secret tool 1)

7:22 Verify A Google Business Profile 

9:10 How do you find the right categories for your business (secret tool 2). 

11:10 How to build a website in Google Business Profile

13:05 Posts on Google My Business

13:45 Offers on Google My Business

14:25 Like and subscribe!


Tools in this video:

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